Programme types
Touchpoints
Featured work
Retail rollout at Ford
New dealer identity across 256 locations, 50+ showrooms and 20+ countries — in six months.
Global rebrand at ITA Airways
Nine months to make 42 airports feel like one brand — from terminal signage to boarding gates.
Fleet & mobility for Heineken
Entire fleet rewrapped in Champions League livery using certified sustainable films, coordinated centrally.
GLIMMA's own point of view — company news, the people behind our programmes, and how we think about brand implementation.
GLIMMA Perspective
Clients come back because the model works: outsourcing the parts of a rollout that need specialists, keeping the economics tight, and staying close enough to a brand's culture to act on its behalf.
Ross Haxton Jan 26th, 2024
GLIMMA Perspective
From London design agencies to leading GLIMMA's EMEA business: Ross Haxton on translating brand vision into physical environments, and what he has learned running global super-brand programmes.
GLIMMA Editorial Team Nov 17th, 2023
GLIMMA Perspective
Vico Sanchez-Armas has spent a decade running brand implementation programmes for the likes of Citi and Ford. She talks about managing international projects, and what she does when she puts the schedule down.
GLIMMA Editorial Team Mar 23rd, 2023
Brand implementation
Fifteen years of brand implementations, from Nokia to hyper-local rebrands, come down to a handful of principles. The five steps that decide whether a programme lands — goals and KPIs, inventory, planning, delivery and governance.
Lucy Langmead Sep 15th, 2022
GLIMMA Perspective
Get to know Adam Pinsley, the creative visionary and Creative Lead at GLIMMA. With an extensive background in brand experience and design, Adam is not only a master at connecting brand, interior design, and environmental graphic design but also a prolific fine artist.
GLIMMA Editorial Team Sep 13th, 2022
One email, roughly monthly. No noise.
