Delta Air Lines Brand Experience

GLIMMA Editorial Team

1 minute read
Delta Air Lines branded airport environment

We create brand experiences that are rich in quality, impact and emotion across the entire customer journey on behalf of Delta Air Lines in over 275 airports worldwide.

More than 4,000 Delta Air Lines flights take off every day, connecting people across more than 275 destinations on six continents. Delta's 80,000 employees serve over 200 million customers annually.

We create brand experiences that are rich in quality, impact and emotion.

Delta Air Lines branded visual assets installed at an airport terminal

We work collaboratively with the Brand Experience, Marketing, Corporate Real Estate, Facilities, and Airport Customer Service teams at Delta to design, produce, and install visual brand assets in all 275 airport destinations around the world delivering a comprehensive Airport Terminal Curb to Curb suite of visual brand solutions.

Delta check-in signage

We work collaboratively to design, produce and install visual brand assets in all 275 airport destinations around the world.

Delta Air Lines branding applied across the Sky Club at Atlanta airport

Premium brand experience signage for Delta One

We manage an extensive range of brand assets for Delta globally and frequently complete on-site surveys, track completed projects and gather specific brand data to feed it into our brand asset database to help track Delta's branding and in-market messaging for their teams.

Our design team interpret Delta brand guidelines to create consistently effective visual signage, wayfinding, and marketing communication assets across the entire customer travel journey and we are constantly innovating with the Delta teams adding new services to the solution portfolio, including vendor network management, technology services, fleet services and product specification.

We know how to land a brand globally.

Delta Air Lines marketing and advertising brand assets

Delta Air Lines environmental graphic design (EGD)

Delta Air Lines vehicle and fleet graphics

Sustainability

Beyond Metrics: Redefining Success in ESG Implementation

ESG success is easier to claim than to measure. A look at how companies are moving past generic sustainability metrics towards the practical decisions — materials, transport, energy — that actually change a brand's footprint.

GLIMMA Editorial Team Oct 22nd, 2024

Brand implementation

Revolutionising Brand Presence: Making Tangible The Intangible

A brand is judged where people actually meet it — on buildings, vehicles and shop floors. How real-time visibility tools, a curated asset library and bespoke applications close the gap between the digital brand and the physical one.

Tom Hawkins Jan 26th, 2024

GLIMMA Perspective

Revolutionise Your Brand With Our Agile Innovation Model

Clients come back because the model works: outsourcing the parts of a rollout that need specialists, keeping the economics tight, and staying close enough to a brand's culture to act on its behalf.

Ross Haxton Jan 26th, 2024