New appointment for GLIMMA France with Liza Fernandez
GLIMMA welcomes Liza Fernandez to the team as we expand our operations in Europe. Her combined skills set of marketing and graphics experience are second-to-none.
With the appointment of Liza Fernandez, we are now offering our global clients with projects in France and Central Europe, even stronger brand implementation support.
Liza joins us from Megamark, one of France’s leading graphics companies. Her unique combination of branding/ graphics experience at Megamark, coupled with first-rate marketing experience, gained at the Ministry of Home Affairs, make her a real asset to our clients.
She is a graduate of the Sorbonne University, Paris, and is a native French speaker; she is also fluent in English and Spanish and can get by well in Italian.
Liza’s first role was leading the project team responsible for implementing a branding programme for C&A that saw more than 100 vehicles in new livery by the end of the 2012.
Diccon Ward, Director of Global Services at GLIMMA comments,
“With Liza in place, our expansion plans are really taking shape. She brings a wealth of knowledge of the graphics industry and really understands how to apply this knowledge to gain the maximum marketing and branding benefit for our clients.”