Twenty years ago (no doubt over a glass of wine) our Directors were heading up two European market-leading graphics companies. They put their heads together to ask:
What if we collaborated and could offer our services globally?
What if geography, language and culture knew no boundaries?
The GLIMMA vision was born. To provide global brand services, delivered locally.
Taking away from clients the headaches associated with international business: multiple suppliers, languages, legislation, cultures and time zones. To act as the single point of contact in providing global brand solutions.
We still fulfil this role but today our network now extends across all continents.
We continue to welcome every discipline into the GLIMMA network family with a much broader range of brand experts, reflecting the more sophisticated needs of today’s society – creative, strategy, digital, user experience.
Our purpose is to shape experiences by connecting people with the world.
The natural flow for our brand work starts with the creative stage, through to engineering and finally implementation.
But you can jump in at any stage.
For many clients, we deliver support at specific stages of their brand journey, providing a boost to their own agency or in-house team as and when required.
The team came up with comprehensive branding solutions for our office refurbishment, creating a vibrant and cohesive welcome space. From large scale graphics to finer details such as choice of furniture, the thought that has gone into the design and execution has been impressive at every stage.
The new retail concept has provided an incredible boost to our brand’s image. Our customers and staff have truly welcomed the flagship concept and this has been reflected in our sales, which grown by 30-35%. The combination of planning, product display and digital presence has helped us move our offer beyond what we had anticipated.
Their innovative ideas were readily translated into signage and lighting solutions that have dramatically transformed the Mander Centre, making it the retail destination of choice for the people of Wolverhampton.
In a fragmented company structure, based on a long history of mergers and acquisitions with limited consolidation and strong local leadership, GLIMMA was instrumental in the success to implement a new shared signage profile globally, creating a much desired visual identity alignment and unification of our company.